BS4 Retail


IPC is an integrated solution that provides:

A unique solution to analyze all areas of interest

  • Precise number counting and estimation of the visitor type (customer flow analysis)
  • Calculation of the attention span (heatmaps, interest analysis)
  • Traffic tracking (routes, areas of concentration, permanence, etc.)
  • Customer interaction (improvement of the shopping experience)

Real knowledge

  • Employees and suppliers are excluded from the data collected
  • Detection/filtering of repeated item appraisal for even more reliable data
  • Real measurement of attention time: no interruption of the measured time (no double counting) in the event of short interruptions of customer contact

Further advantages of the IPC system

Quick and easy to integrate with other applications and data such as digital signage or cash registers
Quick to install, easy to adapt to the shop design, easy to expand (additional measurement points)
Proprietary solution easy to customize, issuing new releases and features